GXO Logistics, the world largest pure-play contract logistics provider, has signed a multi-year agreement with L'Oreal to manage the beauty giant warehousing and distribution operations across Czechia, Slovakia, and Hungary. The strategic deal builds on over 15 years of global partnership between the two companies and supports L'Oreal dynamic growth in Central Europe. GXO will deploy advanced warehouse automation, including robotics and AI-driven inventory management, across multiple facilities to handle omni-channel fulfilment for L'Oreal consumer products, luxury, and professional divisions. The deal marks another major contract logistics win for GXO in Europe, following recent expansions in the UK and Poland, and highlights the growing trend of beauty and FMCG brands outsourcing logistics to specialized providers.
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